Early November deals run lighter than Cyber Week's forecast peaks. Here's when each category is expected to hit bottom.
Black Friday 2026 Deals we checked for this story
Holiday sales are already everywhere, but Adobe's forecast says early November discounts run up to about 14% off, while Cyber Week deals on some categories are projected to reach roughly 30%. That gap matters most on big-ticket gifts like laptops, TVs and toys. The takeaway: write your list and target prices now, buy early only when a deal already hits your number, and remember forecasts are educated guesses, not promises.
Black Friday countdown -- days-- hrs-- min
Friday, November 27 Nov 5 Target: Early Black Friday dealsNov 16 Lowe's: 12 Days of DealsNov 26 ThanksgivingFull sale calendar →
Today's picks
$79 at Walmart · check today's price Why we picked it: 4.6★ from 1.1K reviews · $21 below Walmart's regular price · Solid Deal on our Dude Meter
See the deal →
$99 at Walmart · check today's price Why we picked it: 4.6★ from 1.1K reviews · $50 below Walmart's regular price · Solid Deal on our Dude Meter
See the deal →
Dude Fact #1 Dale's did-you-know
Early deals are the warm-up. Adobe forecasts online discounts of up to 14% in early November, rising to up to 21% just before Thanksgiving (Adobe ).
Share this fact
$20.99 at Target · check today's price Why we picked it: $5 below Target's regular price · Solid Deal on our Dude Meter
See the deal →
$39 at Walmart · check today's price Why we picked it: 4.5★ from 3.2K reviews · $5.88 below Walmart's regular price · Solid Deal on our Dude Meter
See the deal →
More Dude Facts Dude Fact #2 Dex can't believe it
Gadgets are expected to bottom out on Cyber Monday. Adobe projects electronics discounts peaking at 30% off listed price, with the deepest cuts for electronics and computers expected on Cyber Monday, Nov. 30 (Adobe ).
Share this fact Dude Fact #3 Dale dug this up
Toys and TVs lean Black Friday. Adobe expects toy discounts to peak at 29% and TV discounts at 23%, with both forecast to be deepest on Black Friday (Adobe ).
Share this fact
Bottom line
Set a target price for each big gift today, and if an early deal already meets it, grab it; if not, check again over Black Friday and Cyber Monday weekend.
Prices change fast; the store's price at checkout is the one that counts. Some links earn us a commission, which never changes our picks or ratings.